24/7 Local & Long-Distance Towing
We're Not a Corporate Towing Company.
Home of the Friendly Neighborhood Tow Guy!
Not in a boardroom. Not with investors. Not with some grand business plan.
Just two people, one used flatbed, and a lot of frustration with how towing companies treat people.
Why We Started Pine River Towing
From Construction to Community Service
Jeremy grew up in a family of general contractors. His dad built homes, and Jeremy followed in his footsteps. But after years in construction, he was ready for a change.
With a CDL in hand and an entrepreneurial spirit, he studied the local towing market in La Plata County and saw an opportunity: it was rare to see towing companies that were treating stranded drivers like actual people.
The Truck That Made the Difference
Jeremy didn't want to be just another towing company. He invested in something different. A Big International 4x4 tow truck, the only one in the area at the time, and the only one equipped with a side-pull winch. That truck meant he could reach places other towing companies couldn't. Off-road recoveries, remote breakdowns, and difficult extractions that required specialized equipment.
The Friendly Neighborhood Tow Guy
Growing up, Jeremy loved Spider-Man Not for the superpowers, but for the idea of being the "friendly neighborhood" hero. That stuck with him. When you're stranded on Highway 160 at midnight or stuck in mud off a forest service road, the last thing you need is a grumpy tow truck driver treating you like a transaction. Jeremy wanted to be the friendly face people were relieved to see. Someone genuine, patient, and actually helpful during a stressful situation.
A Husband-and-Wife Team Built on Trust
That's when Jeremy and his wife Esther started Pine River Towing & Recovery Transport. No corporate backing. No investors. Just two people committed to filling the gap the market was missing: honest, reliable, and kind towing service.
Jeremy handles the recoveries. Esther coordinates dispatch and keeps customers updated. Together, they're owner-operators willing to go the extra mile, literally and figuratively, to turn a terrible car situation into a manageable one.
Why We're Different
✓ Specialized Equipment - 4x4 recovery truck with side-pull winch (the only one in the area)
✓ Off-Road Specialists - We reach places other companies can't
✓ Owner-Operated - You talk to Jeremy and Esther, not a call center
✓ Genuinely Helpful - We treat you like a neighbor, not a number
✓ 24/7 Availability - Emergencies don't wait for business hours
✓ Providing not only towing recovery & transport, but also rescue services
Serving Ignacio, Durango, Bayfield, Pagosa Springs, Cortez & La Plata County
Small on Purpose And Here's Why That Matters to You.
People ask: "Why don't you expand? Hire more drivers? Get more trucks?"
Here's the truth:
The moment we hire someone else, you stop getting Jeremy and Esther.
You get an employee. Someone clocking in. Someone who might care or might just be counting minutes till quitting time.
The moment we expand, we become managers instead of tow truck drivers. Solving HR problems instead of pulling you out of a ditch.
And the part where we actually give a damn? That gets lost.
Jeremy &Esther | Pine River Towing
Available 24/7 | Serving La Plata County & Four Corners
So we're staying small. On purpose.
Can we be everywhere at once? No.
Are we sometimes already on another call? Yes.
But when you call (970) 563-3142, you get US.
Not a dispatcher three states away.
Not a subcontractor hired last week.
Not someone who doesn't care.
You get Jeremy answering at 2 AM. Esther texting you updates.
Two people whose reputation is on the line every single call.
In a world of corporate runarounds and broken promises, that's worth something.
Experience It Yourself
No voicemail. No call center. No employee reading a script.
Just two people who'll treat your emergency like it's our own.
Call The Friendly Neighborhood Tow Guy today!
Available 24/7 for emergency service.
"The Friendly Neighborhood Tow Guy!"
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